Data mining techniques for business applications – with cases study
陳麗妃教授輔仁大學企業管理學系與國際經營管理研究所 下午 3:00–5:00 鴻經館 M429數學建模專題演講
Abstract:
Data mining is a powerful tool that can be used to analyze large quantities of data and discover potentially helpful patterns or hidden rules. Data mining is widely used in many fields such as marketing, yield enhancement, fault location, health care management, customer behavior analysis, and knowledge management. In this talk, basic concept and several selected techniques of data mining will be covered. In addition, how to formulate real world problems into mathematical models will be discussed. Finally, some applications in business using data mining techniques will be presented with cases study.